Joining us is Dmitry Shamis whose experience includes brand and creative at SevenRooms, founding The Creative Brand, and heading creative and brand at HubSpot. You’ll hear about the importance of creative operations as a connective hub, the role of self-service tools in accelerating marketing experiments, and the need for aligning creative operations with business KPIs.

Joining us is Michelle Vincent of Mofilm, a creative agency focused on storytelling and leveraging AI in creative operations. You’ll hear how Mofilm uses AI as a creative assistant, the importance of storytelling in the age of algorithms, and the challenges of data bias in AI tools.

Joining us is Kate Sullivan of HubSpot, a leading inbound marketing, sales, and customer service software company. You’ll hear about adapting communication styles in creative ops, the value of a service mindset, and managing creative processes through unique dining experience analogies.

Welcome to the Creative Ops podcast podcast. I created it to open up conversations about our emerging field. With creative ops in its "teenage years," we need community and clarity of purpose as we grow. My vision is to drive curiosity through interviews with innovators across industries. We'll explore experiences, challenges and wins around creative ops' core of people, process and technology. I'll also share my own hot takes on key topics and trends like the impacts of AI.